Thirty years back a young man in search of his livelihood, who came from his birthplace Tuticorin of Tamilnadu to GUNTUR with a small petty pocket cash of Rs.250/– and 5(five) Cases of detergent Soaps started his career initially as a detergent Soap vendor by the door to door canvassing on cycle Rickshaw. He crossed so many hurdles in his life ambition of to become a small Soap manufacturer, and luck joined him and finally who achieved his goal by sincere efforts by establishing a small handmade manufacturing unit under a tough marketing competition at GUNTUR. Now he is the founder of 2 detergent Soap factories under Large Scale Industry which are running successfully, by creating employment to more than 2,000 families directly and indirectly, – he is the person Sri ARUNACHALAM MANICKAVEL, who is one of the Best Industrialists in Andhra Pradesh.
M/S. BHARATHI SOAP WORKS initially manufactured only Medium quality products in this new factory at Gorantla village, GUNTUR. But now manufacturing Premium and Economy quality detergent soaps and Washing Powders also under the brand name “TRIPLE-X (XXX). With the increasing market share and to face the market competition, it also started to produce and introduced so many new brands with reasonable Rates by maintaining different styles of detergent packing viz.- XXX Soap, XXX DIAMOND Soap, MAGIC, BINKA, SAREGAMA etc. suitable to different types of customers. All the above-said brands are suitable for hard water as well as soft water washing purposes also.